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The Merch Desk

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Preparing Artwork Files for Custom Logo Merchandise

What files and artwork do you need for custom merchandise? For most custom logo merchandise, you need vector artwork files such as Adobe Illustrator (.ai), Encapsulated PostScript (.eps), or Scalable Vector Graphics (.svg). These formats keep your logo crisp at any size. For full-colour photographic prints, high-resolution PNG or TIFF files with a transparent background are acceptable. The exact requirement depends on the printing method and the item you are branding, but s

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